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  • Writer's pictureLucas Pessoa

Project Management vs. Project Relations Management

Updated: Nov 3, 2023

In today's ever-evolving business landscape, project management is at the heart of every organization's quest for productivity and efficiency. With a plethora of project management tools available, from Asana and Monday.com to ClickUp and beyond, it's clear that businesses are eager to find the perfect solution to enhance their workflow and collaboration. However, beneath the surface, these tools share a common approach to solving productivity issues. They promise team productivity, but do they truly cater to the unique needs of every individual in the team?

The Proliferation of Project Management Tools

The world of project management tools is vast and ever-expanding. Each tool strives to address productivity challenges, whether through task management, project organization, or team collaboration. While these tools have undoubtedly revolutionized the way work is managed, they often follow a one-size-fits-all paradigm, focusing primarily on team managers.

Leadership wield these tools to create projects, establish workflows, and customize views and fields, all according to their specific requirements. This approach certainly empowers them to excel in their roles, but what about the rest of the team, clients, and external collaborators? Are they equally well-served?


In reality, team members often find themselves adapting to their manager's way of thinking and organizing, leading to frustration, confusion, and a loss of personal productivity. Moreover, in a rapidly changing business environment where external collaboration is essential, the current solutions is to simply add collaborators as guests to a board or project, which feels like a makeshift fix to a larger problem. These solutions can hinder external collaborators, forcing collaborators to navigate a workspace that not only may not align with their preferences and work habits, but can lead to undesired sharing of information for the organization and overuse of communication tools and meetings.

The Data Behind the Challenge

Let's turn to the numbers to illustrate the significance of these challenges. In a world where email is a prevalent mode of communication along project management tools, a survey featured in Forbes revealed that email fatigue could drive 38% of workers to contemplate quitting their jobs. According to Superhuman's analysis of the state of inboxes in 2021, knowledge workers spent 3.2 hours a day on average checking their email.


McKinsey's insights into the "social economy" highlight the increasing complexity of modern work environments and emphasizes the importance of adaptable tools that cater to individual preferences and workflows. Furthermore, BetterUp's research suggests that employees spend an average of 3.3 hours per week in meetings that aren't productive. These unproductive meetings are often a consequence of miscommunication and a lack of alignment within a project.


When productivity tools become a source of distraction rather than efficiency, it's time to explore alternatives.

The Emergence of Project Relations Management (PRM)

Enters Project Relations Management (PRM), a transformative approach to managing projects and collaborations. PRM puts individuals at the center, empowering them to organize their work in ways that align with their unique preferences and needs. In essence, PRM aims to enhance personal productivity while fostering streamlined collaboration, both internally and externally.


In a PRM platform, team members have the flexibility to focus solely on the tasks that concern them, simplifying their view and facilitating personal organization. They can create their own workflows and organize tasks visually based on criteria that matter most to them. For instance, a designer in a marketing agency can take advantage of having a single inbox for tasks assigned to them and organized precisely according to their style and preferences instead of bouncing between boards, platforms, and projects. This level of personalization not only improves efficiency but also empowers team members to take control of their work and reduces work-related stress.


PRM doesn't leave leaders and managers behind. They too can tailor their workflows to suit their project management needs. Beyond task and project organization, PRMs also consolidate one’s communication, linking discussions directly to specific tasks or projects. This means that communication is contextual and easily accessible, improving collaboration and information management.


PRMs also extend their benefits to clients and external collaborators as well. Users can invite others to collaborate on specific tasks, granting them access only to the relevant elements. External collaborators can then easily organize their tasks and interactions according to their preferences, all within a personalized workspace and without ever needing to create a user account. Even if they prefer not to adopt a new platform, PRMs facilitate seamless collaboration by allowing external collaborators to interact through their preferred communication methods alone, such as email.


Image of a man holding a light bulb that represents the innovative idea of Kardz in focusing on the individual
A PRM platform focuses on the individual and how he/she interacts with the world around them

Why should you use a PRM platform?

Implementing a PRM in your organization is not just about adopting a new tool; it's a strategic decision with tangible benefits:

  • Individual-Centric Approach: PRMs focus on each individual's personal relationship with projects, tasks, and collaborators, allowing for customized workflows and personal organization.

  • Contextual Communication: By allowing individuals to intertwine their communication with tasks and projects, PRMs empower team members to work more efficiently. This solution, in itself, can lead to time savings of up to 1 hour a day for each user.

  • External Collaboration: PRMs improve external collaboration by providing collaborators with a user-friendly and organized workspace tailored to their needs, whether that’s through the platform or their preferred method of communication. This can result in faster project completion and fewer communication gaps.

Kardz: The Pioneer in Project Relations Management

Kardz stands as the original and first Project Relations Management (PRM) platform. With Kardz, your organization can transform the way it collaborates, manages projects, and communicates. Kardz provides a world where personalization meets productivity, and where collaboration becomes seamless and efficient. This is done through our unique approach that mimics neural networks in the human brain when looking for information or assimilating content.


To learn more about how Kardz can benefit your organization and take your productivity to new heights, visit www.kardz.info. Say goodbye to one-size-fits-all project management and hello to a brighter, more efficient future with Kardz.


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